tourism marketing

Planet Marketing provides expertise in travel and tourism marketing, with extensive travel product and destination marketing experience in the Australian tourism industry since 1990.

We provide marketing services specifically for Australian tourism operators and destinations and have first-hand experience with developing domestic and international tourism across all sectors of the industry, including:

  • Local, Regional, State, and Federal tourism organisations
  • Membership-based tourism associations (eg. B&B, Farmstay, Backpacking, Ecotourism associations)
  • The NFP (not-for-profit) tourism sector (eg. Conservation Volunteers, Naturewise Eco Escapes, and local community groups in regional areas)

Melanie has worked for Tourism & Events Queensland (TEQ), Tourism Australia (TA), Visit Sunshine Coast, and Ecotourism Australia, and the Outback Queensland Tourism Association, to name just a few.

Niche tourism marketing services are available for ecotourism and sustainable travel operators, Indigenous and volunteer travel companies, the drive market, and the caravan and camping industry.

In addition, we have previously written award-winning submissions for Australian tourism award winners – including The Big Rig, Gold Coast Airport, and Conservation Volunteers Australia (Naturewise Eco Escapes). Melanie is currently a judge for the Queensland Tourism Awards, appointed by QTIC.

Melanie is an active member of Ecotourism Australia, the Australian Society of Travel Writers (ASTW), OQTA, and QTIC; and also operates Our Planet Travel to promote sustainable and responsible travel. Please Contact Us directly if you’d like to be involved with or featured on Our Planet Travel.

Tourism industry clients past and present include:

Naturewise Eco Escapes/Conservation Volunteers Australia, Redlands Shire Council / Straddie Holiday Parks, Moreton Bay Shire Council, EC3 Global, Ecotourism Australia, Britz Rentals / THL Australia, B&B and Farmstay Queensland, Central Apartments & Hotels, Seachange Coolum, Aussie Trax 4WD Rentals, The Lake House, Kondari Resort, Montville Getaways, South Pacific Resort Noosa, Treetops Lodge, Headland Beach Resort, The Big Rig, Great Tropical Drive (Tourism Tropical North Queensland and Townsville Enterprise), Outback Queensland Tourism Association and OQ Assist, Blue Bus Tours, Tourism & Events Queensland, and more.

For more details about other tourism services:  Destination Marketing, Ecotourism & Sustainable Tourism, and Travel Writing.

Please call or Contact Us to discuss how we can assist you and your tourism business: 0409 440 501.

Page photo credit: @ Katie Bennett | Embellysh Photography

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