marketing workshops & training

Marketing workshops and training are designed to assist business owners, community groups (NFPs), and their staff and vounteers gain or increase their marketing skills.

If you are new to marketing, or have a new business or staff, Planet Marketing can assist with in-house marketing training, or one-on-one sessions. The training is personalised to suit your business, from 1-hour short sessions up to full-day marketing workshops in Brisbane (or other locations on request).

Workshops can be held in-house at your own business, or off-site at a suitable venue. Catering can be provided if required.

Workshop Topics

Workshops and training can cover the following suggested topics:

  • How to start marketing your business
  • Getting staff involved and engaged in marketing
  • How to develop your brand
  • How to develop an effective marketing plan
  • Marketing tips and strategies for Not-For-Profits (NFPs) and Community Groups
  • How to implement marketing activities
  • Small business marketing tips
  • Creating images and photography do’s & don’ts
  • Online marketing
  • How to undertake public relations (PR) & media activities
  • Creating content plans, ideas and writing
  • Creating email campaigns and newsletters
  • Social media strategy, management & tips
  • And more – tailored to your specific needs

Tourism Marketing Workshops

Specialist workshops are available for tourism businesses, including the following topics:

  • Destination brand development
  • Tourism industry structure and distribution channels
  • Travel and tourism marketing
  • Stakeholder engagement
  • Destination marketing plans
  • Ecotourism and sustainable tourism
  • Undertaking effective sales calls
  • International travel marketing
  • Media & trade famils and working with the media
  • And more

Find out more about our Tourism Marketing services.

Please Contact Us to discuss a workshop or how we can assist you and your business with your marketing training needs.