clark real estate
Clark Real Estate is a boutique real estate agency based in Lutwyche, Brisbane. Clark Real Estate has been owned by the Clark family since the 1980’s. The business required a new brand to reflect their traditional values, and to modernise the look. The business was moving to a new location – so it was timely to develop a brand new look to launch their new premises in late 2017.
The re-branding process was a 4-month project involving developing a new logo, brand style and style guide, all new marketing tools, photography shoots, updating the website, and writing a new strategic marketing plan.
Melanie provided a full-day branding and marketing workshop to gain input from the whole team.
Melanie developed the new brand strategy and marketing plan, coordinated and managed the project; and worked together with:
- Graphic Design – Megan Smythe from Estatic Media
- Photography – Jannine McFarlane from JVB Corporate Photography
Melanie continues to assist Clark Real Estate with their marketing needs on a regular basis.